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Make it Big in the Toy Industry with Azhelle Wade


Ever had a weird product idea and thought, “Now THAT would be a great invention?”

You could be sitting on the next mass-market phenomenon.


Today on MarieTV, multi-million dollar toy inventor Azhelle Wade will show you how to turn your creative ideas into real products — that sell like hotcakes.

Azhelle spent ten years climbing the ladder in the toy industry working for companies like Toys R Us, Party City, Madame Alexander, and more. She’s a three-time patented award-winning designer who’s led multi-million dollar toy lines as the VP of brand and product development.

I assume I’ll do it wrong. But I can do it. @thetoycoach Click To Tweet

When it comes to inventing and marketing new best-selling toys, Azhelle has literally done it all. Now, as The Toy Coach and founder of the Toy Creators Academy, she helps aspiring entrepreneurs and inventors make it to the big time.

Today she’s sharing her insider secrets — like the fact that big companies are actively searching for new faces and fresh ideas all the time.

What does that mean for you?

It’s time to take your weird (potentially genius) product idea off the creative shelf and into the real world… where people can BUY IT.

Watch now and learn:

  • How to find your multipassionate sweet spot.
  • 2 habits that’ll set you up for success as an entrepreneur.
  • The biggest mistake people make when pitching new products.
  • What to do if your idea gets rejected.
  • The pricing secret you must get right if you want to sell physical products.
  • A 4-word mantra to unleash your creative drive.
  • How to get the right customers to find YOU.

If you’ve ever been curious what it takes to bring a fun new idea to life, this conversation is a must-watch.

Check out this episode on The Marie Forleo Podcast

Listen Now

DIVE DEEPER: Too many product ideas? Follow these 5 steps to figure out what business to start. Then learn how to make time for creativity with Morgan Harper Nichols.

Now Azhelle and I would love to hear from you.

Do you have a favorite moment or insight from today’s MarieTV? Leave a comment below and let us know.

Whether you’re a business owner, aspiring entrepreneur, work a day job, or are between gigs — your creative ideas deserve to be born. You already have what it takes to bring them to life.

As Azhelle would say, “Never say you can’t.” Every product you see, use, and enjoy every day started out as someone’s great idea.

Everything really is figureoutable.


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